ALINE SEILER - handcrafted leather bags

Designers Open 2018

Aline SeilerComment
Aline Seiler Designers Open 2018.jpg

I’m in

I got accepted to join the exhibitors on this years Designers Open fair in Leipzig. Something I didn’t dare to hope for when I sent out my application back in June. Why? Because you don’t just apply and get accepted because you pay for it ,but a jury chooses the designers that match the requirements. Having just started with my label in January this year I didn’t want to get my hopes up.

Let the preparations begin

Since I got accepted a few weeks back most of my activities have been to prepare the exhibition. There are so many things to think of and as I am a one woman show I hope I will be able to get it all done in time.

  1. Deciding on the design of the exhibition booth

    As this is something I have never done before it’s a real challenge. Luckily I’m on the newcomer floor meaning I got a basic booth setup prepared for me.

  2. Thinking of the best way to display my products

    This is a really tough one. As some of my bags are very soft and flexible on purpose it is difficult to make some of them shine on the display.

  3. Getting all of my marketing material ready

    Also more challenging than one would think. Writing the text for my flyer in German is sooo hard. Why is my mother tongue so difficult to master. It either sounds super casual or too formal. Ahhhhh.

  4. Rethinking and upgrading some of my designs

    Some of my designs are getting an upgrade because of all of the things I have learned within the last 8 months. Since I made this my full-time job my skills have improved a lot so I can make my initial designs even better.

  5. Preproduction of my whole collection

    I want to showcase every product of the collection in all of the standard colors. This means a lot of cutting, sewing and edge painting for me.

  6. Keeping up with the existing orders that I receive

    I am so grateful for every order that I receive. I am trying my best to make your desired bag / accessory as fast as I can.

  7. And all of the things I cannot think of right now

As you can see there’s so many things that need to be taken care of but I don’t mind at all. It’s so exciting to be able to join this elaborate group of people and labels in this design exhibition.

I’m seriously overwhelmed by how many people have offered their help to support me in this process already. I can’t stress enough how amazing this feels. I hope I will be able to get all the open tasks done in time but it looks good so far. ; - )

Come meet me

I hope to see many of you on October 26-28 at the Kongresshalle am Zoo in Leipzig. You can find me and my exhibition support in booth G23.

Love

ALINE